New outlets
Found, checked and contacted a few at a time, never in bulk. When trying the product helps, a sample or a tasting goes out inside your limits.
How it finds themEvery business that sells you deserves your best seller.
Pochteca is a superintelligence for your sales operation. Its digital sales representatives do the work around every sale: finding new outlets, answering at eleven at night, quoting from your price list, turning a WhatsApp message into a clean order, remembering who is about to run out. Your sellers keep the visits and the handshakes.
For producers who sell through restaurants, shops and bars in México.
Built for one kind of business
You make something people eat, drink or use, and it reaches them across someone else's counter. A restaurant, a shop, a bar, a pharmacy. That business is your real customer, and there are more of them than your team can ever visit. Pochteca does this one job, so it can do it well.
Pochteca fits if
- Other businesses sell most of what you make.
- There are more outlets out there than your sellers can reach.
- Your customers order again and again, by message, email or phone.
Look elsewhere if
- You sell software, services or subscriptions.
- You only sell online, straight to the final customer.
- You want to pick and tune the language model yourself.
Everything around the sale
Ask a seller where the week goes. Very little of it goes to handshakes. It goes to messages nobody answers, the same price asked for the third time, orders copied from WhatsApp into a spreadsheet, and the reorder that slipped because nobody remembered. That is the work Pochteca takes.
| The task | Who does it |
|---|---|
| Finding businesses that should carry your product | Pochteca |
| The first message, and the follow-ups nobody answers | Pochteca |
| Questions about price, stock and delivery, at any hour | Pochteca |
| Quotes and offers inside your price rules | Pochteca. Anything outside them, you approve |
| Turning a chat, an email or a call into a clean order | Pochteca |
| Remembering who is about to run out | Pochteca |
| Waking up accounts that went quiet | Pochteca |
| Samples and tastings, where trying helps | Pochteca arranges, a person pours |
| Planning the week's visits | Pochteca prepares, your seller decides |
| The visit, the negotiation, the handshake | Your seller |
| Notes after the visit | Pochteca writes them up |
While you sleep, Pochteca reads menus, websites and maps, and checks which businesses fit your product. By morning there is a short list. Short on purpose.
Everything that came in overnight gets an answer. Orders are checked against your prices and stock and confirmed. Questions it can't answer wait for a person.
A few first messages to new outlets, on the channel each one actually answers. Follow-ups to the ones that went silent. A tasting proposed where trying the product would settle it.
Reorder reminders to the outlets about to run out. A note to an account that usually orders every three weeks and hasn't in five. A one-page briefing for each of tomorrow's visits.
At ten at night a bar asks if three cases can arrive by Friday. The answer comes from your stock and delivery rules in a minute. Anything unusual waits for the morning and a person.
Thirty visits a week. Three hundred businesses that could sell you.
Every producer has the same map: a few big accounts that get all the visits, and a long tail of small shops, cafés and bars that hear from you twice a year, or never. Pochteca gives each of them a representative who writes back, remembers what they ordered, and notices when they go quiet.
Orders from any chat
WhatsApp, email or a phone call: the order becomes a clean record with your prices, ready for your system. Nobody types it twice.
A message at 23:40
Hi! Do you have 3 cases for Friday? Same as last time.
Yes, 3 cases for Friday, delivered before noon. Same price as your last order. Shall I confirm?
An example of an ordinary night. Your seller reads it at breakfast, already done.
See the whole roadQuiet accounts
Pochteca knows who usually orders every three weeks and hasn't. It writes before they start buying from someone else.
Two stories you've heard about sales bots
One says they will replace your sales team. The other says they spam everyone and make things up. Both stories are true somewhere. We have worked with language models since before most people took them seriously, and we built Pochteca around the mistakes we watched others make.
Ten thousand messages, almost no replies, one blocked WhatsApp number. The most common way automated selling goes wrong.
A discount below your floor. Your digital representative wants to offer it, so it asks you first.
An order came in on WhatsApp at 23:40. Checked against your prices and stock, confirmed, and waiting in your system before anyone woke up.
This button stays grey. We don't sell volume.
One tap and every digital representative stops.
Every answers to a . Nothing runs with nobody watching. And every number it says comes from one place: your .
A digital representative never pretends to be human. It introduces itself as the digital assistant of your company, and when someone asks, it says what it is.
More deals per seller. The same team.
Keep your sellers. With digital representatives doing the writing, chasing, quoting and typing, one seller can close three to four times the deals in a month. What's left is what people do best: visiting, tasting, negotiating, shaking hands. Less burnout, more commission.
Deals a month today: 32
With Pochteca, our aim: 96 to 128
A quick sum, assuming 8 deals per seller a month today. A goal, not a promise.
A digital twin
Built from one of your sellers' own messages, with their consent. Their tone, their customers. They keep the visits.
Monday briefing
Before your seller drives out, one page per visit: what they bought, what they asked, what to offer, what to avoid.
Nothing walks out the door
Every message and every customer's history stays with your company. When a seller leaves, the relationships don't.
The words change. The prices don't.
Pochteca writes like a person, so no two messages are the same. Prices, stock, discounts and orders work like a cash register: same question, same number, every time. They come from your list and your rules. The language model chooses what to do. The system decides whether it's allowed.
What we decide
Which language model runs each task, how it's tested and when it changes. You can't swap in a cheaper model to save a few pesos. Cheaper models fail in ways you only notice when a customer is already upset. When we find a better one, we test it on real conversations first, then move everyone over.
Two ways to run it
We host it. The quickest start. We choose and pay for the language models, and you pay one monthly price in pesos, with what every digital representative costs on screen.
We install the whole system in your building, with open models we tuned ourselves. Your customer list and every conversation stay inside. You buy the machine we specify, and we set it up and keep it current.
We were early
We have built with language models since people said they would never work.
Now everyone is playing with them and few understand what they're doing. Our job is narrower: you sell more, and you can see exactly how. A fair price in pesos, every cost on screen, and a person on your side of every deal.
The pochteca were the long-distance merchants of ancient México. They walked goods from the coast to the high valley and came home with orders. Same road, every day.
Talk to us
Thirty minutes, by video call or in person. Bring your price list and we'll walk the road for your product.